
OUR PURPOSE


PURPOSE IS THE NEW LUXURY
In the design world, luxury is often the ultimate aspiration. To us, true luxury is leaving the world better than we found it. We call this philosophy, and our purpose, ‘Luxury For Good’.

SUSTAINABILITY
WE STAND FOR SUSTAINABILITY IN ACTION
Armadillo is the first Australian and American rug brand to become a Certified B Corporation. Our rugs are consciously curated from the moment they are made through to the end of their lifespan.

GIVING BACK IS THE ONLY WAY FORWARD
Through your support, we are able to fund a range of philanthropic endeavours around the world. in line with our mission to positively impact people and the planet.



























